Fico, a leading snack producing company from Kuwait, offers a line of healthy and flavorful snacks. But besides some of their more popular lines, such as the Fico Fresh line, Fico is also growing and expanding both in size and scope, as well as producing new snacks with state-of-art-processes – all with a continual focus on providing a healthy snack alternative and becoming the top snack choice for families.
Growth Oriented to Meet Increased Demand
After forming as a Kuwaiti Shareholding (closed) Company in the late 1970s, Fico has grown from 30 employees to over 200 and has become one of the top food companies in Kuwait.
What has made this snack food company so successful and be able to start small, with its initial offer of potato chips back in the 1970s, to a company that has 4 categories of snacks, many employees, a growing market share, and snack food that is both healthy as well loved by so many people?
For one thing, the product line continues to grow as Fico seeks to become the people’s top choice for snacks throughout the region. In addition, the demand is increasing, especially as the products become healthier for people. Finally, besides the growing product line with healthy new choices of new and exciting snacks, the manufacturing process used by the company is state-of-the art and utilizes modern technology.
Dedication to Healthy Snacks For the Whole Family
While Fico offers a wide variety of flavorful and fun snacks, the company is also aware of the health concerns about the snack food industry. It realizes the importance of offering a healthy snack to people, especially children. And while Fico has stated that it wants to become the top choice for families, it is also committed to producing healthy snacks for those families and states that its main objective is the “health of the children.”
Fico does more than just say it is dedicated to producing healthy snacks that taste great; it can be seen in the improvement of the product over time. For example, in the 90s, Fico made the move to use only natural ingredients which made all of it snacks much healthier to eat, as well as better tasting and more flavorful.
Visit Fico’s website today and purchase some healthy and tasty snacks, or just check out other features of the site like the virtual tour and see the process of producing snacks yourself at ficofood.com!
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